Scale your trade business without sacrificing quality or customer satisfaction
You started with three trucks and now you have fifteen. Your technical skills built this business, but you’re realizing that managing fifteen crews requires completely different skills than running three.
Success in the trades comes from technical expertise, customer service, and hard work. But as your business grows past the “owner does everything” stage, you need supervisors and crew leaders who can manage jobs, develop people, and maintain quality without you being everywhere at once.
The challenge? Most of your best technical people have never learned how to lead others, and generic leadership training doesn’t understand the unique demands of trade work.

Growing Trade Businesses Hit a Leadership Wall
We’ve worked with hundreds of trade businesses that experienced rapid growth but struggled to maintain quality and culture as they expanded. The problem isn’t your people – it’s that nobody taught them how to transition from doing the work to leading others who do the work.
Trade work requires leadership skills that office-based training programs simply don’t address. Your crew leaders need to understand how to manage job sites, develop apprentices, and maintain safety standards while building customer relationships.
The Growth Challenge in Trade Businesses:
60% of trade businesses plateau at 10-20 employees due to leadership gaps
40% higher employee turnover during rapid growth periods
35% drop in customer satisfaction when jobs lack proper supervision
Why Growing Trade Businesses Struggle With Leadership
The External Problem:
Quality and Consistency Suffer During Growth Some jobs run perfectly while others create problems – Customer complaints increase because not every crew maintains your standards. You’re constantly putting out fires instead of growing the business.
The Internal Problem:
You’re Spread Too Thin – You can’t be on every job site, but you don’t trust all your crew leaders to handle things properly. You’re working more hours than ever but feeling less in control of quality and customer satisfaction.
The Philosophical Problem:
Trade Businesses Deserve Leadership That Understands Their World Your crew leaders deal with job site challenges, apprentice development, and customer interactions that generic leadership training doesn’t address – They need development that speaks their language and solves their actual problems.
Leadership Development for Trade Professionals
Step 1: Job Site Leadership Skills
Crew leaders learn how to manage projects, coordinate with other trades, handle customer interactions, and maintain quality standards when you’re not there.
Step 2: Apprentice and Employee Development
Your leaders learn how to teach technical skills, provide meaningful feedback, and help people grow in their trades rather than just assigning tasks.
Step 3: Safety Leadership and Risk Management
Leadership training that addresses the real safety challenges trade workers face, positioning safety as leadership rather than just compliance.
What Strong Trade Leadership Creates
Your growing business benefits from:
- Crew leaders who can run jobs independently while maintaining your quality standards
- Apprentices who develop faster because they’re properly mentored
- Customers who have positive experiences with every crew, not just the ones you personally supervise
- Consistent safety practices across all job sites
- A reputation for reliability that drives referral business
Develop Leaders Who Understand Trade Work
The PeopleWork Core Essentials program addresses the leadership challenges specific to trade businesses – job site management, apprentice development, customer relations, and safety leadership.
$995 creates the leadership development system that builds your future supervisors.

